Amazon’s most powerful new alexa features being powered by anthropic’s ai, sources say

AmazonThe Leading Investor in Artificial Intelligence Startup Anthropic, is related on that company’s ai models to power the most advanced capabilites in new alexe devices, according to two people family family family family forms Matter.

Anthropic’s Claude Large Language Model is Handling The Vast Majority of questions Confidential.

Earlier this week, amazon unveiled Its long-awaited overhaul of its decade-old devices. For the first time, Amazon will charge users to access a version of Alexa. The “Alexa+” Service will be $ 19.99 a month, or free for amazon prime members, and will roll out in early access next month.

During the demonstration this week, Alexa+ was removed to make dinner reservations, Order Groceries or Book an UberTasks that was mostly not possible with older versions. Alexa, Once a Leader in Natural Language and Machine Learning, Has Been Lagging The Competition Since the emergence of Generative Ai Chatbots Such As Openai’s Chatgpt, What Quicked Havicly Advanced Beyond Text conversations and into ai-generated audio, images and videos.

Amazon Ceo andy Jassy described the overhaul as “rearchitecting” the brain of Alexa.

In addition to its roughly $ 8 billion investment in anthropic, Amazon has been developing its ai models and rolled out its nova series late last year. Amazon offers Anthropic’s claude model as part of its amazon web services bedrock offering, which gives customers customers access to a variety of ai options. It lets users pick between amazon’s Nova and Titan Models, As Well as Mistral and Others.

Amazon said it used bedrock to power alexa. But claude has been the model tackling the more complex tasks the company showcasedAt Its Devices Event in New York This Week, The sources said. Claude has powered the Queries that take more thought and “Intellectual Heft,” One person said.

While amazon’s oven ai models is used, they are handling the tasks that require less reasoning, these people said.

Anthropic declined to comment. Amazon did not immediatily provide a comment.

As part of amazon’s initial investment into anthropic, the company was alive to use a certain amount of anthropic capacity for free over the course of 18 months, according to one source. That deal has now expired, and the companies are renegotiating the terms of their agreement, the person said.

Anthropic’s model has expanded far beyond Alexa with Amazon and is helping to drive product search and advertising as well, the person said.

Panos Panay, Amazon’s Senior Vice President and Services and the Leader of Alexa’s Redesign, Called Anthropic An “Awesome” Partner at this week’s event. Panay, who joined the company in 2023 after two decades at MicrosoftSaid Anthropic’s Foundational Model is “Incredible.”

“We pick the model that’s right for the job,” Panay Told CNBC in an interview on Wedns. “We use amazon bedrock – Alexa picks the right model to get the job by.”

Watch: Alexa+ has Arrived