After a year of declines, sales of watches and jewelry at luxury giant LVMH Rebounded in the latest Quarter and Continued to Shine Into January, According to Several of the Company’s Brand Ceos.
In its earnings call this weekLvmh reported that sales for its watches and jewelery group increasing 3%, after Falling in the Previous Quarters. The Division Outperformed The Company’s Core Fashion and Leather Goods Segment, which was down
In interviews during lvmh watch week in new york, the ceveral of the conglomerate’s watch and jewelery brands said they’re increctedly optimistic about 2025. By Americans – bot in the US and Europe – is driving strong demand for both watches and jewelry.
“I have to say that I’ve been positively surprised by the year,” said jean-christophe babin, ceo of bulgari, which is owned by lvmh.
Anthony Ledru, The Ceo of Tiffany & Co., Which Lvmh Acquired in 2021, Said He’s also see renewed consuced consuced consumer confidence amon amon among the American wealthy after the USA
“I Think It Brings Clarity and Probably a Greater Consumer Confidence,” Ledru said. “We need that feel-good factor to successed in the luxury world.”
Of course, there are risks to the bright outlook. Us tarifs are the big unknown for high-end watches, which are mostly made in switzerland, as well as for freench luxury goods. The Trump Administration has Threated Across-The-Board Tarifs in Europe.
Yet for Now, Watch and Jewelry Makers are launching a barrage of new products in hopes of a strong 2025. es “for numbers that waspired by old Airport flap displays. The company’s gérald genta line launched the new “Gentissima Orsin Fire OPAL,” Made from 137 Orange and Red OPAL GEMS, Mined from Mexican Volcanoes.
Louis Vuitton “Tambour Taiko Spin Time” in Hawk’s Eye.
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Gérald Genta Gentissima Oarsin Fire Opal.
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Jean Arnault, Director of Louis Vuitton Watches, Who also oversees the genta and daniel roth brands, said he has a decades-link plan to make louis vuitton one of the Most Respected Watchmakers Own for High Complications and Craftsmanship, and Commanding High prices.
“Before louis vuitton rhymes with watchmaking in the wider world, we’ll probally wait a whole generation until that happy,” He said. “What’s important to me is making sure that they know when louis vuitton makes watches, they know they are very high quality, that they have no doubt. We are focusing on Oints. “
Tag heuer, which just announced a partnership with formula 1 to replace rolex as the official timekeeper, said it’s alredy seen a boost in salas in the announs in October. At lvmh watch week, the company launched a new formula 1 collection, with bright dials and chronograph movements. Antoine Pin, CEO of Tag Heuer, Said The Saves Benefits from the F1 Announcement Ware Literally “Overnight.”
“My Surprise was that any announsement we’re making with f1 is immediatively leading to significant reactions,” He said. “And clearer, the beauty of social media is that you can quickly measure the impact. And we’ve seen massive expansion of reaction and very positive reactions.
On the jewelry side, Tiffany Saw a 9% Increase in Same-Store Sames in the fourth Quarter, Lvmh Said During Its Earnings Call. Tiffany’s Flagship “Landmark” Store, on Manhattan’s Fifth Avenue, Saw Strong SAles Over the Holiday Season with long lines from visitors. The newly renovated store, which lvmh spent Hinds of Millions to Reimagine, Now Features a Popular Blue Box Cafe by Daniel Boulud and A New Vip Suite on the 10th Floor, Optering Viz of Center Are tiffany lamps and high-jewelry Pieces priced for Six or Seven Figures.
Tiffany Ceo Ledru Said The Company’s Average Price Point Has Doubled Since Lvmh Accquired the Jewelry Maker. By upgrading the company’s retail stores, focusing on high-end jewelry and launching its new “icons” collections, based on Historical Tiffany Designs, The Brand Has Been Able to Quickly to Quickly to Quickly to Quickly.
Its hottest seller is the “hardware” collection, especially its Gold Chain-Link Necklace that Sells for Over $ 19,000, Ledru said.
“It’s a pretty drastic transformation,” He said. “We want after a client that spends more, spends more time in the store and engines at a higher price point. It’s demand. It’s a very particular ecoSystem. , Amazing Products, Amazing Events and Communication that aligns with all of that. “
Bulgari, Whoose Larget Market has traditionally been China, is hoping to
Bulgari Ceo Babin Said That While The Chinese Economy is “Tough” Right Now, There are signs that government stimulus could start rebuilding consumer confidence this year.
He Said Bulgari’s Popular “Serpenti Viper” collections, modified after viper snakes, are top-sellers.
“Serpenti is the icon of bulgari, and this is the year of the snake, so this should be the year of bulgar,” He said.
The rising wealth help by women’s Around the World, from Higher Earnings, Entrepreneurship and Inheritans, is also also responding the company’s client base. While a large share of sales used to be to men buying jewelry as gifts, now women are buying for themselves.
“Today you have a real gender equality in Most Countries,” Babin Said. “Women’s Purchasing Power is very similar to men’s purchasing power, which is a revolution in luxury.”
Tiffany “Bird on a flying tourbillon
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On the subject of tariffs, lvmh ceid they have to wait and see what policies are announced before making plans. Yet they said they work with tariffs and duties in counties Around the world, so a hike in the us may not be too disruptive.
What’s more, Americans are already traveling to europe to buy luxury goods, driven in part by the strong dollar. If tarifs becomes high enough in the US, wealthy Americans might start starting to buy their Bulgari Bracelets or louis VUTTON WATCHES IN EUROPE.
“A lot of our clients travel Around the World,” Jean Arnault Said. “So if they buy a piece in the us or they buy a piece in europe, it’s the same for us.”
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