MWC 2025: Qualcomm’s Savi Soin on “Made for India” Products and Strategy

Qualcomm has ben making strides in India to drive digital connectivity while focusing on expansion and launching new platforms to Cater to more customers. Some of the Marquee Announcements from Qualcomm India in the Last Few Months Were Announcing The New Design Center in Tamil Nadu Last Year and Other Initiatives to Support the Wireless EcoSystem INDIA, Incliding University Grants (For Example, The 6G University Research Program), Awards, Fellowships as well as support for Startups Via Programs Via Programs like Qualcomm Design India Challenge. Qualcomm Snapdragon 4s Gen 2 System-On-Cip (SoC) Makes A 5G Phone Available for Under Rs. 10,000 with partners like xiaomi, which launched Redmi A4 5G Last Year. Qualcomm also pushed the envelope for ai pcs with the launch of the snapdragon x platform in the previous year. The biggest highlight of the platform has been on-deevice ai capability, which Qualcomm Showcased at Its India Launch Last Week.

The company’s effort, which i can say has been nothing short of a Qualcomm 2.0 Strategy Under Savi Soin, Senior Vice President and President of Qualcomm India, where the brand is focusing on the Indian market from almost everyone aspact. At the sidelines of mwc 2025 in barcelona, ​​gadgets 360 got to catch up with Soin to Talk about

We first wanted to understand the new strategy leading the growth, the team size Qualcomm India Currently Has, and Whiteher The Company Plans to Add More Centers or Engineers.

Soin Started with Teams at Qualcomm, Saying, “We have a lot of new team members, a lot of new energy. My role was to come in and really showcase what Qualcomm Globally Is Doing. India Team Right Behind Us to Help. And, you know, these are amazing innovators and enginers sitting in Various Locations Around India. “

He said, “my strategy was three-fold, so the first is like snapdragon for India. Get products that are” made for India “in the market when it comes to eite comed wireless, Automotiv Two-WHEELER Thing was to showcase with snapdragon in India. That complement wi-fi technologies. “

Snapdragon 8 Elite Smartphones Showcased at MWC 2025

On Qualcomm’s New Office in New Delhi and Other Missions, He Said, “We have a big office now. So we we we We’re Doing a lot of work. Really, we are participating to see what we can do to help more under “make in India” as well. Different initiatives closely tied to who we are as a company and what we can deliver to the communication and the country at large. As some amazing llms are coming in. “

Soin also talked about how Qualcomm Wants to Create a Partner Ecosystem that takes advantage of the tech. About the year 2024, He said, “and it’s been, it’s been really good to so sort of execute on it in 2024, and I think, like I keep saying, we’re just getting Getting Started.”

Qualcomm has had a longstanding presence in India, even before it is a trend. A Prime Example is your R&D Centers in Hyderabad and Bangalore, which celebrated their 20th anniversary last year. How Crucial has it been to keep these r & d centers local and develop products that Cater to Local Demands? Soin added, “You know, i think that our teams are doing well. For the Indian Market? You and I Know it is Unique. You can have a Cycle, You Can have a Wall. Algorithms. Implementing Commercial Deployments. Obviously looking to expand where we need more innovators selectively.

Soin also talked about new initiatives Qualcomm is taking, like new experience zones“I wish I could bring a car to a chroma store. But you go to the chroma juhu store, right where you can where you can experience the phone, the pc, the smart glasses, the smart glasses, and very soon, the heables and the heables and the herables – alla feet By Qualcomm, and I go to a lot of these customers. And, I Tell You, In A Few Meetings I Went To, The Customers Almost Wanted to Talk to Talk to Me About How I Can IMPROVE The user Want to talk about how you can help me with the experience of somebody with smart glasses entering a car – they’re all about how we brings a cross -Platform Experience, “He Said.

Referring to the Snapdragon X Series Announcement Last Week in India, Soin Said, “We can make your pc and how it communicates to a phone more seamless. Some of the wireless networking products, we have to offload some of that computation Experience. “

Briefly Touching Upon The Snapdragon 4s Gen 2 SoC, Qualcomm Believes It Will Help Convert Non-5G Users to a 5G Smartphone. Soin said, “See, this is where we are competing in India very effectively. India is going premimization, but still, you know, the average asp is still lower than the help and japan, but still, lik, lyn Know, to say, hey, we can brings you that SAME Experience.

Qualcomm’s dragonwing is a new brand portfolio that will be to businesses

Qualcomm Announced Dragonwing, The New B2B Solution designed to ensure a safe work environment and improve quality. Can you tell me more about this new dragonwing offering? “We provide the underlying technology. But a lot of the use cases are for draones, bee ut’s for defense or for Industrial purposes. IF there’s an emergency, in the us, in the us, the us, the us, the us, there. Then, You Know, First, You KNOW, somefighters as well as police, send a draone for us to say, what do you going on? Think, look, i doon a draone is a draone that one size fits all. ”

He added, “I think there’ll be a lot of Iot in general. Like scrap. Around the car and say, there’s a dent here, you can Quickly take a picture to identify the dent in one go, that’s how tech can help. With Ai, EVERYTHING Is CUSTOM And we’re looking forward to it. “

Finally, when asked about the big snapdragon x platform launch and how the response from oems has been, SOIN Said, “So Look, Brands Are Coming to Us Accuse of the Form Factor. MWC 2025, which has so many snapdragon x-powered laptops. Use Cases That We’re Showing, You Know, For India, Are Perfect. Laptops. Can Use Features LIKE TRANSCRIPTION, Right for a Meeting, And Live Translation. Don’t need connectivity. Features like these work perfectly on-device. “